Matthew Burris joins Startups Decoded to unpack how venture studios are evolving from a misunderstood startup model into a formal, fundable asset class.
We explore what’s missing from today’s narrative, the standards being built behind the scenes, and what it will take to legitimize venture studios in the eyes of institutional capital. This is a conversation about quality, vision, and opportunity — and why the next wave of innovation infrastructure might look more like a studio than a fund.
A leading voice in the global venture studio ecosystem. As a Partner at Venture Studio Associates, he collaborates with studios managing over $500 million in assets, providing strategic guidance on design, operations, and scaling.​
Through his Substack newsletter, Venture Studio Perspective, Matthew shares in-depth analyses and insights drawn from his study of more than 500 venture studios worldwide.​
With a background that includes organizing and mentoring at Startup Weekends across Indiana, where he worked with over 450 aspiring entrepreneurs, Matthew brings a wealth of experience in turning ideas into viable businesses.
Matthew is passionate about demystifying the venture studio model and helping founders and investors make informed decisions through proven frameworks.​
The Venture Studio Forum
A global nonprofit trade association dedicated to advancing the venture studio model as a recognized and impactful asset class in the startup ecosystem. It serves as a central hub for studio operators, investors, and ecosystem supporters, providing resources, research, and a collaborative community to foster the growth and success of venture studios worldwide.​
SHOW NOTES
Music Credit: "Neptuno" - Phondupe (Album: Onykia)
Summary
In this episode of Startups Decoded, Andy Walsh interviews Matt Burris about the evolving landscape of venture studios. They discuss the history, current market perception, and the challenges faced by venture studios as an asset class. Matt shares insights on the Venture Studio Forum, the importance of validation in the startup process, and the development of the Venture Studio Index. The conversation also touches on equity models and the future of venture studios in the investment ecosystem.
Takeaways
Venture studios have evolved significantly over the past 15 years.
There is still confusion around the terminology and structure of venture studios.
Institutional investors are not yet fully recognizing venture studios as a legitimate asset class.
The Venture Studio Forum aims to define and legitimize the venture studio model.
Automation tools are beneficial for both studios and entrepreneurs.
Validation of ideas is crucial in the startup development process.
Investors struggle to understand the unique structure of venture studios.
The Venture Studio Index will provide standardized data for evaluating studios.
Equity models in venture studios vary widely and depend on multiple factors.
The future of venture studios is promising but still in its infancy.
Sound Bites
"A studio is a company that builds other companies."
"AI is going to help a lot."
"Validation is key in the investment process."
Chapters
00:00 Introduction to Venture Studios
03:08 The Evolution of Venture Studios
05:20 Current Market Perception of Venture Studios
07:07 The Venture Studio Forum
09:33 Defining a Venture Studio
11:03 The Role of Automation in Startups
13:46 The Importance of Validation
15:04 The Stages of Building Companies in a Studio
17:34 Balancing Intuition and Data
20:44 Creating Standardized Reports for Investors
22:49 Gathering Insights and Data from Studios
26:15 Identifying Studio Challenges
27:41 The Venture Studio Index Explained
30:58 Evaluating Studio Roles and Strategies
36:08 Understanding Operator Equity Models
40:41 Investor Perspectives on Studio Ownership
45:06 Envisioning a Mature Venture Studio Ecosystem
46:09 Supporting the Venture Studio Forum
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